Act I
Establishing shot of exterior. Crane into and through window to a conference room. Seated around a table are five people -- three men and two women.
A: Maybe you can explain Brokeback Mountain to me. Who the hell thought this one up?
B: Sir, it’s the best of both worlds. We figured red state folks would love cowboy stories. And the blue state people would go to anything gay…
C (cutting in): Plus guys love westerns. And the love angle makes it a chick flick.
D: It’s our combo strategy. Instead of just going after one market segment – say women or adolescent males – we make a movie that appeals to both. One plus one – it can’t miss.
A: Except no one’s going. Have you seen the numbers? $3.5 million after three weeks? Did you ever think that maybe red staters would refuse to see a gay film?
E: And blue staters don’t like anything that reminds them of John Wayne.
A: Women aren’t going to go see a western…
E: And no way your straight hets are going to sit still while Ledger and Gyllenhaal lock lips.
B: But the critics loved it!
E: Great. Once you can get them to start paying for their tickets, you may be on to something. Kill it.
C: Kill it! We can’t. It’s the whole premise behind our upcoming schedule.
A: How so?
C: Well, we’ve got a story in development, it’s an animated spin-off of The Big Sleep starring the characters from Toy Story.
A: You’ve got to be kidding me.
D: It’ll be great. Family audiences and mystery fans all lining up for the same show.
E: Or not.
C: And then of course there’s Dawn of the Red – it’s a remake of the zombie flicks, but cast in the British Museum with Karl Marx feverishly writing Das Kapital.
D: Sort of political theory meets the undead.
B: Poli-sci students and horror fans will love it.
A: Tell me this isn’t happening.
D: And the Buddy Holly Story is close to release.
E: That sounds okay...
D: Well, Buddy’s a dog.
C: Chihuahua. We figure it appeals to pop music lovers and the PETA crowd.
A: You’re all fired.
B, C, and D (in unison): Fired? But how about the second act?
A: Forget it. Movie’s over.
(Cut)